122 articles
Checklists for repeatable work
A checklist is a memory aid, not a bureaucracy.
A short QA pass before delivery
Links, names, numbers, and the file that was actually requested.
Launch day for a client site
A checklist, a rollback plan, and a named owner.
Offering maintenance after launch
A small monthly retainer for updates and small fixes.
Setting support expectations
Response time, what is included, and what is extra.
Documenting a handover
How to edit, where files live, and who to contact.
Training a client to use what you built
One session, a short guide, and a follow-up week later.
Setting up analytics the client can read
A few goals, not every possible event.
Forms that do not lose leads
Confirmation message, and a copy to the client.